Websites built to generate calls and enquiries — not just look presentable.
Designed in the UK for trades and service businesses that rely on local customers.
Book a 20-Minute Strategy Call
No call centres. No outsourcing. Just straight talking.
Built specifically for trades and local service businesses
If you’re a tradesperson or run a local service business, your website has one primary job:
Make it easy for the right people to contact you.
This service is designed for businesses such as:
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Electricians
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Plumbers
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Builders
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Heating engineers
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Roofers
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Landscapers
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Cleaning companies
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Property and maintenance services
If most of your work comes from local enquiries, this approach is built for you.
Why most trade websites don’t generate enough work
Many trade websites fail for the same reasons:
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They’re built using generic templates
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They focus on services, not search intent
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They don’t rank locally where customers actually look
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They make it hard to take the next step
Often, SEO is treated as an afterthought — or not at all.
The result is a website that exists, but doesn’t actively win work.
A practical approach that works for local trades
This isn’t about chasing trends or gimmicks.
It’s about clarity, visibility, and trust.
Websites Designed to Convert, Not Confuse
Trade customers want:
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Fast-loading pages
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Clear services
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Obvious contact options
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Reassurance they’re dealing with a real local business
Your website is structured to deliver that quickly and clearly.
Local SEO That Targets Real Jobs
SEO is focused on:
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Local service-based searches
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Buyer intent keywords (not generic traffic)
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Location relevance across the North East
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Pages designed to rank and convert together
This helps you appear where customers are actively looking for help — not just browsing.
AI Used Sensibly
AI is used behind the scenes to:
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Improve content relevance
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Speed up research and iteration
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Support better decisions
It’s never used in a way that damages trust or credibility.
Why trades choose Total Results
Trades and service businesses value:
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Reliability
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Straight answers
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Work done properly
That’s exactly how this service operates.
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UK-based work only
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No overseas outsourcing
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Direct access to the person doing the work
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Clear pricing and expectations
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Over 20 years’ experience in web and digital
If you want something done once and done properly, this approach fits.
How it works
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Initial Strategy Call
Understand your services, locations, and the type of work you want more of. -
Site & SEO Planning
Structure pages around real search behaviour and conversion paths. -
Build & Optimise
Website and SEO developed together — not bolted on later. -
Launch & Improve
Monitor performance and refine what works.
Simple. Practical. Effective.
Focused on the North East
This service is designed for trades and service businesses across:
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County Durham
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Newcastle
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Sunderland
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Gateshead
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Northumberland
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Teesside
Local knowledge matters — especially when customers want someone nearby and reliable.
Frequently Asked Questions
Is this suitable for one-man bands and small teams?
Yes. This service works particularly well for sole traders and small local teams.
Do you provide ongoing SEO support?
Yes. Ongoing optimisation is available where it makes commercial sense.
Can you improve an existing website?
Often yes, following an audit to assess what’s worth keeping.
Want more enquiries from local customers?
If you’re a trade or service business in the North East and want a website that actively brings in work, the next step is simple.
Book a 20-Minute Strategy Call
Website design and SEO for small businesses in the North East
No obligation. Just practical advice for your business.